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OVERVIEW

I am a writer, social media maven, and visual artist. Since 2015 I have been developing my brand and image and have learned the intricacies of digital marketing and photography. My interests are beauty and fashion, and assisting my client’s with achieving the brand image that best fits their product and mission.

 

CORE SKILLS

PHOTOGRAPHY I CREATIVE DIRECTION I SOCIAL MEDIA I BRAND DEVELOPMENT

 

Pipsticks Social Media Coordinator + Content Creator

At Pipsticks, a sticker subscription, my role was to create, schedule, caption, and manage content for their social media channels with a focus on Instagram and Facebook. I managed research and outreach of Influencers in the stationery and planner space. I tracked branded hashtags and engaged with our audience to grow the community. In addition, I reported on platform engagement analytics on a weekly and monthly basis.

AWorthyBrand Product+Lifestyle Photography

With this brand I photographed 20 products of various styles and colors for the A Worthy Brand Website. Scouted and secured the location for the photo shoot and served as creative director, styled, and photograph lifestyle shots for the website and social media while staying true to the A Worthy Brand’s goals. I photographed individual items in a cohesive manner for website shop and edited all photos and delivered them to clients in a timely manner.

 

HumanKind Fair Trade Home Photography

I was responsible for photographing various lifestyle scenes with focus on specific home decor items from HumanKind. Then I edited the photos and sent them back to the client in a timely manner. During the shoots I served as creative director and assisted with the merchandising of the props and scene.

 

HumanKind Fair Trade Summer LookBook

This was another project I did for HumanKind where I photographed various lifestyle scenes with focus on specific fashion and accessories from Human Kind. Then. I edited photos and sent them back within a timely manner. I served as the creative director and assisted with styling the two models and I scouted and secured the location for photo shoot.

Sugar Bear Hair

I worked in collaboration with Sugar Bear Hair where I created content for Sugar Bear Hair’s social media platforms using their haircare gummy vitamins while staying true to their brand. I Submitted 3 different, on brand “scenes” once a month maintaining communication with the brand regularly for updates. In addition, I maintained awareness of upcoming holidays to create scenes ahead of time and find ways to produce compelling digital content that increased sales.

Vegan Fashion Week

I participated in Vegan Fashion Week by photographing the event. I blogged about the experience and used my creativity and visual storytelling skills to cover the experience of the event and brands that I met throughout the event for V. Margarita’s World.